Privacy policy.

Privacy Policy

Effective Date: October 1, 2026

Apex Piano, operating under ERIC ROBERTS DBA STUDIO 43 LLC (“we,” “us,” or “our”), respects your privacy. This policy explains how we collect, use, and share information when you visit https://www.apexpianonashville.com, inquire about our services, book an appointment, or communicate with us.

Information We Collect

We may collect information you provide, including:

  • Your name, email address, phone number, and service address.

  • Piano details, service requests, appointment information, and service history.

  • Messages submitted through contact forms, our chat widget, Facebook lead forms, email, or text.

  • Communication preferences and records of consent to receive text messages.

  • Billing and transaction information associated with services you purchase.

Payment information submitted through a third-party payment processor is handled according to that provider’s privacy policy.

Our website and service providers may also collect technical information such as your IP address, browser type, device information, pages visited, and interactions with the website through cookies and similar technologies.

How We Use Information

We use information to:

  • Respond to inquiries and help you book services.

  • Provide piano tuning, repairs, and related services.

  • Manage appointments, service records, billing, and payments.

  • Send appointment confirmations, reminders, scheduling changes, and arrival updates.

  • Send future tuning reminders and service offers when appropriate consent has been provided.

  • Maintain consent records and honor communication preferences.

  • Improve our website and customer service.

  • Protect against fraud or misuse and meet applicable legal obligations.

Text Messages and Consent

Providing a phone number does not, by itself, enroll you in our automated text messaging program.

We obtain SMS consent through clearly disclosed opt-in methods, such as separate consent checkboxes in our website chat widget or appropriately configured Facebook lead forms. Consent for marketing messages is collected separately from consent for informational or transactional messages.

Depending on your selections, texts may include booking assistance, appointment updates, tuning reminders, and occasional service offers. Consent is not a condition of purchase.

Message frequency varies. Message and data rates may apply.

You can opt out at any time by replying STOP. You may receive one final message confirming your opt-out. For assistance, reply HELP or call 615-926-2491.

Opting out of text messages does not cancel an appointment. Please contact us directly to cancel or reschedule.

Additional messaging details are available in our Terms of Service.

Mobile Information and SMS Consent

We do not sell or share mobile phone numbers or SMS opt-in information with third parties or affiliates for their own marketing or promotional purposes.

SMS consent records are not shared with third parties for their independent use. We may provide necessary information to service providers that help us operate and deliver our messaging program, subject to restrictions on their use of that information.

Service Providers and Other Disclosures

We may share information with service providers that assist with website hosting, appointment scheduling, customer management, communications, payment processing, and other business operations. These may include Squarespace, Gazelle, and HighLevel/LeadConnector.

We may also disclose information when reasonably necessary to comply with law, respond to valid legal requests, protect rights or safety, or facilitate a business transfer subject to applicable privacy obligations.

We do not sell personal information for money.

Cookies and Website Technologies

Our website may use cookies and similar technologies to support functionality, understand website usage, and measure advertising effectiveness.

You can manage cookies through your browser settings and any cookie controls available on our website. Restricting cookies may affect some website functions.

Advertising platforms may collect information under their own privacy policies when you interact with our advertisements or lead forms.

Data Security

We use reasonable administrative, technical, and organizational measures to protect personal information. No internet transmission or storage system is completely secure, and we cannot guarantee absolute security.

Information Retention

We retain information as reasonably needed to provide services, maintain business records, document consent, honor opt-out requests, resolve disputes, and comply with applicable obligations.

We may retain limited information about an opt-out to help prevent further unwanted messages.

Your Choices and Requests

You may contact us to request access to, correction of, or deletion of your personal information. We will respond as required by applicable law and may need to verify your identity.

Some information may need to be retained for legal, accounting, service-record, or consent-related purposes.

You can unsubscribe from marketing emails using the unsubscribe link in those messages and stop text messages by replying STOP.

Children’s Privacy

Our website and messaging program are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information, contact us so we can review and address it.

Third-Party Links

Our website may link to third-party websites or services. Their privacy practices are governed by their own policies.

Policy Updates

We may update this policy periodically. The current version will appear on this page with an updated effective date. Where required, we will provide additional notice or obtain consent for material changes.

Contact Us

Apex Piano
ERIC ROBERTS DBA STUDIO 43